About the Project
Together with a small team of writers and editors, I helped update an existing brochure to make it more vibrant, engaging and in keeping with the company’s recent brand re-expression efforts. We collaborated with the internal stakeholder to streamline copy, added white space to improve the reader’s experience, and introduced new graphics and illustrations that better convey essential messages. We also added more photographs of people with an eye to conveying diversity of the company’s client base.
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